“drinking culture” is often the only way to socialize in groups, and not necessarily alcoholism. But it can very well be.
Compare it to other “drug cultures”, e.g. cocaine. Of course users socialize heavily, but that does not mean that they are not addicted or harming themselves.
The actual alcoholics drink alone. (And that's essentially the problem.)
Some would say it's sad that we can't just gather around a table just to talk. But the advantage of the drink (not necessarily alcoholic), is you have to be there and not on the phone.