I have to admit, it confounds me that fraud can exist on such a large scale in a platform, without really doing anything to damage trust in the platform itself.

The internet does a fantastic job of taking what would otherwise be a localised cesspool, and making the entire thing efficient on a global level.

And I'm sure this suits Amazon very well because I don't use Amazon for discovery. I do my research elsewhere and then buy through Amazon (prime only, of course) because I'm too impatient to wait a week for a delivery!