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A comment on Amazon Sets Its Sights on the $88B Online Ad Market. Parent comment
Amazon has always been driven by volume. Get enough of it, and no one else can survive.
From that perspective, selling ad impressions is... tangential. So they make "a few" (billion) on the side, it doesn't further their primary business.
Whereas Google or Facebook without ads would be... what?
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Amazon has always been driven by volume. Get enough of it, and no one else can survive.
From that perspective, selling ad impressions is... tangential. So they make "a few" (billion) on the side, it doesn't further their primary business.
Whereas Google or Facebook without ads would be... what?