I'm almost rendered speechless at the absurdity of your suggestion.

Of course they deserve to be paid. And paid quite nicely, too, considering the education levels needed to work such jobs (Lifeguards, obviously requiring significantly less than doctors)!

But they can be paid nicely while charging reasonable prices. The $164k the hospital charged that man for his heart attack is beyond unreasonable.

But who gets to decide what is 'reasonable?' The point of the parent post is that there are no forces keeping prices down besides this vague standard of 'reasonableness', which obviously isn't very useful. Shame doesn't bring down prices; competition and structural reforms do.