The problem is that it’s misleading. Our lifestyle in the western world is unsustainable with existing technology. We can’t fix the problem by “do[ing] more.” The gap between where we are and where we need to be is so large. To fix the problem through conservation we have to dramatically lower our standard of living. Not just “use paper straws,” “compost your trash,” and “buy an EV,” but “bike everywhere, get rid of your AC,” and “eat meat once a month if that.”