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A comment on A great logo is recognizable in any form.

Re:A great logo is recognizable in any form by f1gm3nt on Tuesday October 12, 2010 @10:56AM (#1783600)
If no one has read or heard of "The Brand Gap" I would recommend it. There is a part of the book that covers this and another example of a good logo is the MTV logo.
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Re:A great logo is recognizable in any form by novas on Wednesday October 13, 2010 @04:46AM (#1786561)
Not to be confused with "the Gap brand".
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