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A comment on Developers, Designers: Make an Infoproduct.

Re:Developers, Designers: Make an Infoproduct by rudenoise on Thursday October 07, 2010 @06:41AM (#1767412)
It's a pretty straight forward concept (certainly nothing new): charge for teaching/sharing info in a format you can distribute and charge for. This article does make a good description of what these products can be.

The problem this article makes no attempt to address is, once you have an "infoproduct" ready to ship how do you find customers? As a post last week (http://news.ycombinator.com/item?id=1759052) referenced , you may need 1000 true fans to make a living selling direct (http://www.kk.org/thetechnium/archives/2008/03/1000_true_fan...)

I'm sure we all have info products in us, but the barrier to entry (or at least making a living) will be finding the balance of desiredIncome / numberOfCustomers = salePrice

Factoring in the effort to find the number of customers required is at least as much work as creating a product in the first place.

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Re:Developers, Designers: Make an Infoproduct by ahoyhere on Thursday October 07, 2010 @07:01AM (#1767441)
If I included all that too, it would be TL;DR. You know I'm right. Follow my blog, though, because I'm going to be writing a lot more about infoproducts over the next few months, and I will be creating that infoproduct course that inspired the article.

But, I will say, you're making a critical mistake if you create a product and THEN try to find customers for it.

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Re:Developers, Designers: Make an Infoproduct by RainerBlessing on Thursday October 07, 2010 @07:16AM (#1767464)
Will you also write about how to find a topic for the infoproduct? That to me is the most difficult part.
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Re:Developers, Designers: Make an Infoproduct by ahoyhere on Thursday October 07, 2010 @07:54AM (#1767516)
Yep. :)
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