It was their standard, Eric Schmidt stood on many stages and said the same. Google being a private company has no bearing on my previous comment. Private companies don't have to be amoral. A much more capitalistic move would be to use their information and computation power to devalue the Yuan and acquire large swathes of the now defunct China and rename it Google. Now, not only can you search Google you can go to Google. This would be much more valuable than some pleb ad revenue.