Re:Malcolm Gladwell Gets It Wrong – Again
by dasil003 on Tuesday October 05, 2010 @02:38AM
(#1758813)
Officially known as "diffusion of responsibility". It's the reason why, if you are a witness to an accident and you are attending to an injured individual, you are supposed to point to a single individual bystander and tell them call for an ambulance rather than say "someone call 911".
It's not fair to compare all your friends on facebook vs. only your closest friends in person. If I sent a request for help via a group text to everyone on my phone I'd probably get less of a response than if I sent personalized messages to my 15 closest friends on facebook. You have to compare apples to apples.