Re:Best Buy Is Thriving in the Age of Amazon
by emodendroket on Thursday July 19, 2018 @06:53PM
(#17571056)
I think the market is more of a gradient and less of a clear bifurcation between budget and premium. If you are spending around a thousand dollars, you are not getting a top-of-the-line PC and there likely is some less egregious bundled software on it, but it's not bottom-of-the-barrel either.
This explains the second part: it’s less that Apple charges a premium than that they don’t enter low-end segments. If you compare them to equivalent quality PCs (Surface, Signature edition, etc.) there’s not much of a difference.
Most business buyers understand this so I think the managers making those calls think of the consumer and business lines as almost separate brands, with the latter being both more profitable and longer term, and thus less likely to get nickel and dimed.