Re:Show HN: Software to give insurance advice like an agent ...
by DoreenMichele on Thursday July 05, 2018 @03:20PM
(#17466000)
The post was clearer than the website, but not 100% crystal clear. It leaves some wiggle room for creative interpretation.
You might just go with property or A/B test it. Insurance industry terms are often confusing, even for industry insiders.
When I paid accident claims, we went round and round as to what the best term was for the health care provider in question. "Provider" was the gold standard, but both customers and employees found that so vague as to be meaningless.
"Life" claims actually meant "death" claims. It's when someone dies and you file a claim on your life insurance policy. (eyes cross)
So you will need to maybe get with whomever your legal advisors are and whomever your marketing advisors are and find a term that both can accept.
You might just go with property or A/B test it. Insurance industry terms are often confusing, even for industry insiders.
When I paid accident claims, we went round and round as to what the best term was for the health care provider in question. "Provider" was the gold standard, but both customers and employees found that so vague as to be meaningless.
"Life" claims actually meant "death" claims. It's when someone dies and you file a claim on your life insurance policy. (eyes cross)
So you will need to maybe get with whomever your legal advisors are and whomever your marketing advisors are and find a term that both can accept.