Yeah it really irked me when I discovered that I couldn't easily review the tracks that I "loved" with Apple music. When researching just why I found some disingenuous nonsense on the Apple support forums about how they use it to help provide a better experience.

Yeah, tanks hows about I get to see the tunes that I liked myself and make those judgements. Never pressed the "love" button again.

I presume this is what you're getting at. That these companies get to harvest my data and make insights about me that I don't get to make myself.