The supply chain is hard. Supply chain optimization is even harder. And that's not even discussing manufacturing. One of the biggest issues we had in very very very early days of DigitalOcean was, how do we juggle leases/lines of credit, with their requirements for cash in bank, with being out of capacity every other day. This is months of negotiation and conversation, not just snapping the fingers. Some tangential insight: http://money.cnn.com/2008/11/09/technology/cook_apple.fortun...