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A comment on Marketing Firm Exactis Leaked a Personal Info Database with 340M Records. Parent comment

Re:Marketing Firm Exactis Leaked a Personal Info Database wi... by greglindahl on Friday June 29, 2018 @12:28AM (#17422418)
Do you have any data to support your claim about what the average person thought about Equifax and Congress? I have a lot of strong opinions about privacy, but I'm also resigned to the fact that most people don't care about it as much as I do. So I don't guess what they're thinking.
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Re:Marketing Firm Exactis Leaked a Personal Info Database wi... by jsjohnst on Friday June 29, 2018 @01:12AM (#17422549)
> Do you have any data to support your claim about what the average person thought about Equifax

Here you go, first result in Google:

https://morningconsult.com/2018/01/16/months-after-data-brea...

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Re:Marketing Firm Exactis Leaked a Personal Info Database wi... by greglindahl on Friday June 29, 2018 @01:27AM (#17422595)
The claim was:

> Average person saw Equifax commercial on “hey be smart we will keep your info safe with alerts” and thought “wow this company cares about my data” when its precisely opposite.

The result you cite is a general consumer favorability rating for Equifax, which is different than this particular claim. People who didn't hear anything about Equifax and Congress are included in the general consumer poll. I'm not trying to nitpick, I'm just pointing at a lack of data for this particular claim.

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