Hackers that play video games want to learn and try out different things with the game, not only play it. I myself am really interested in how the game is saved (How chunks is designed, etc.) and is now currently studying linearly interpolated 3d perlin noise on my spare time because that's how Minecraft design the dynamic world.
Hackers that have decrypted or learned how the game is saved will make tools to ease work, and/or to visually view their world, or to see it from a different perspective.
Minecraft has made hackers design map-editors, cartograms and other things, including a 16-bit ALU in-game.
Making programs and learning how stuff works is a net gain for the community.
encouraging more people to play video games is hardly an especially worthy goal
Neither is Facebook, Twitter, most of the development we talk about here, or basically a million other things, but doing things to push the boundaries of what we know are.
If it wasn't I'm not sure how promoting Minecraft is a "net gain"... certainly encouraging more people to play video games is hardly an especially worthy goal.