Feeling demotivated from lack of leads

Re:Feeling demotivated from lack of leads by anoncoward111 on Thursday June 21, 2018 @11:10PM (#17371006)

Hi, I'm the director of sales at an insurance brokerage. Without leads, I'm out of a job.

The business world is still really archaic and a bit crony. If you don't have a personal network to pitch to, I would suggest the following:

1) Make a youtube demo of your product

2) Make youtube videos abouy tangential topics. For example, we sell insurance to businesses, so we do a lot of videos titled something like, "Why is health care so expensive???"

3) Once you've got people contacting you because of all the awesome videos you've made (or at least thats the hope), then sell them or at least sign them up for a demo. Ask them to refer their friends to you. Like point blank. Otherwise your business will probably die. I always say, "a referral is the best compliment you can give!"

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Re:Feeling demotivated from lack of leads by srikanthsrnvs on Thursday June 21, 2018 @11:38PM (#17371099)

Ok, I see. I do have a demo setup on my website though. Should I still pursue the demo video route? Perhaps YouTube advertising?

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