Not sure if reusable glass was so much more environmentally friendly (think transporting heavy empty glass bottles through the countryside by trucks), but environmental effects through transportation might be easier to mitigate long-term than plastic pollution.
Side node: While plastic won the race for water and soda/juices, Germans still prefer their beer to be served in glass.
[1] https://diw-econ.de/wp-content/uploads/2017/05/DIW_Econ_BGVZ...
I did read a piece a few months back discussing glass against recycled plastic. Plastic apparently needs far more washing, and at higher temperature and pressure, before it can be recycled. The washing to remove glue, labels and dried food which are all more difficult to get off plastic, and also because plastic recycling is so easy to pollute and ruin the whole batch.
At the very least, these schemes are effective at reducing litter and ensuring less plastic waste reaches the environment and oceans.