Re:Netflix Is Why AT&T bought Time Warner, and Comcast and D...
by richardthered on Tuesday June 19, 2018 @12:30PM
(#17348106)
The two main pricing models, today, are:
1) fixed monthly fee for one providers' content (e.g. Netflix)
2) pay-by-the-drink (e.g. $3.99 for this episode)
I spend a lot less on pay-by-the-drink services than I do on recurring subscriptions. Cognitively, every time I initiate a purchase, I pause, and decide whether I want to spend the money. With a subscription service, I only have to make that choice once.
What about a recurring 'credit' service?
e.g. sign up for a $30/month recurring service, and you get 50 credits to watch content from a variety of providers?
I spend a lot less on pay-by-the-drink services than I do on recurring subscriptions. Cognitively, every time I initiate a purchase, I pause, and decide whether I want to spend the money. With a subscription service, I only have to make that choice once.
What about a recurring 'credit' service? e.g. sign up for a $30/month recurring service, and you get 50 credits to watch content from a variety of providers?