"Influencer". From browsing the influencers in the article, the formula appears to be a) expensive clothes b) expensive hotels c) trailing photographer, d) regurgitation of corny "I am so cool" lines like "It takes cool people to do epic shit", "No one here gives a fuck".

Do you think we could design an AI, maybe GANs and caption generation, to generate influencers like these? The hotels could pay the AI makers to use their images, and would solve their problem of actually having to host them.