I think leading with the fundraising amount isn't the best way to plug around HN.

That’s fair. We’re thankful for the support from our investors and partners: but you’re right, the product should speak for itself. Maybe a little bit of an amateur move on my part. Feel free to check it out - we’re super receptive to feedback! You can comment here or email me directly (even if - hell, especially if - it’s to criticize me ;)), keith at stdlib dot com.