Could you justify your first sentence some more? Your claim is that Apple is a monopoly - over what I wonder? Neither Mac OS nor iOS are a monopoly. Monopolies do trend towards efficiency of effort on their behalf and so-called 'rent seeking' but I'm not really sure that is what we are seeing here. Sticking with a tried and true keyboard design would be the monopolistic bent, avoiding any significant upgrades or consumer oriented innovations.

Despite people's claim, the new macbook pros do have big innovations. You might not like them, but here they are: - Thin -> substantially thinner than my older mac book pro. It's nice! - Keyboard is part of making it thinner - Touchid built in - oled/dynamic keyboard/touch strip

These are consumer oriented innovations, even if you do not like them (personally I don't like the keyboard or the touch-strip.