Their neighborhood market stores are pretty much all self service now. Nearest one to be only has one checkout lane - the rest are self checkout. Theres drive and pickup groceries. Since they need a lot less staff they probably figure they can pay and offer a little more benefits to help improve their public image. I'd say its working too, I've been going a lot more. Their mobile pay with automatic price matching is excellent.

Worth noting the Fred Meyer nearby is also going the same direction. They just installed a ton of self checkout lanes and it seriously works well too. The store was absolutely packed this last weekend but there was hardly a wait to checkout.