We wanted to stand up a high performance service to start and took on extra cost to do so. We intend to continuously optimize our system to maintain that performance but access it through more affordable options. Even just being smarter about how we spin up and down servers could reduce costs for us outside of also adding other providers to the mix. Ideally once we have some mass of users we will be able to get better pricing and optimize our cost further which should enable us to pass on savings.