Lawyers Send Mobile Ads To Phones In ER Waiting Rooms

Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by parvenu74 on Tuesday May 29, 2018 @03:55PM (#17182426)

Correct me if I'm wrong, but there's got to be at least one app on the person's phone that's reporting GPS info that is feeding information to the marketing company. Is the name of the app(s) mentioned?

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by staplers on Tuesday May 29, 2018 @06:00PM (#17183217)

All US cell networks sell your real-time location to anyone willing to pay for it. Including advertisers.

Source: https://news.ycombinator.com/item?id=17094213

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by massel on Tuesday May 29, 2018 @04:14PM (#17182578)

Usually this is done in cahoots with the carrier - you’re typically buying the advertising from them. At least, that’s how it is here in Canada.

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by gruez on Tuesday May 29, 2018 @04:35PM (#17182732)

i doubt it. do carriers really sell advertising directly to their clients? ie. does the company have a advertising division where you can spam SMS to their clients within a certain radius?

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by massel on Thursday May 31, 2018 @12:44PM (#17197783)

Actually, yes. I was pitched by ad reps from the largest carrier - they claimed to be able to send an SMS when one of their customers enters a geofenced area.

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by pbhjpbhj on Tuesday May 29, 2018 @05:38PM (#17183104)

In a population centre you can probably map to 50m accuracy or less based on the wifi networks one can see - can apps report back the specific networks? Isn't that kinda how Google's enhanced "location services" works?

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by 0898 on Tuesday May 29, 2018 @05:28PM (#17183063)

Facebook? Zip code is a targeting option in FB ads, unless I'm mistaken.

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Re:Lawyers Send Mobile Ads To Phones In ER Waiting Rooms by jacquesm on Tuesday May 29, 2018 @07:09PM (#17183554)

'Google'.

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