Re:Snap Inc. presents Yellow – An investment and mentorship ...
by pavlov on Wednesday May 23, 2018 @05:21PM
(#17138433)
Fashion moves reliably in cycles of twenty years. It's entirely expected that 1998's visual styling looks fresh again in 2018, always filtered through an ironic-nostalgic lens of varying density.
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Re:Snap Inc. presents Yellow – An investment and mentorship ...
by dragonwriter on Wednesday May 23, 2018 @05:23PM
(#17138457)
> Fashion moves reliably in cycles of twenty years. It's entirely expected that 1998's visual styling looks fresh again in 2018,
But it's 1998s bad amateur design, which didn't look fresh in 1998, either.
Re:Snap Inc. presents Yellow – An investment and mentorship ...
by pavlov on Wednesday May 23, 2018 @05:33PM
(#17138534)
To me, the Yellow site doesn't really look like an old website at all because HTML's creative possibilities have changed — typography, layout options, etc.
However it does look like a lot like print design from circa 1994-98. Wide font variants for all copy, strong contrast with primary colors, and so on.