Re:How I targeted the Reddit CEO with Facebook ads to get an...
by Kiro on Sunday May 20, 2018 @08:01AM
(#17112378)
We are many people that don't use adblock because we don't want to, not because we don't know how to.
Re:How I targeted the Reddit CEO with Facebook ads to get an...
by fwn on Sunday May 20, 2018 @08:07AM
(#17112391)
That is true, I did not want to deny that.
However I think that it is not very speculative to say that, if more people knew about content blocking, more people would block unwanted content. My intention behind assuming his knowledge/competence was only meant to exclude nescience from the list of potential reasons for him to not block content.
Re:How I targeted the Reddit CEO with Facebook ads to get an...
by Kiro on Monday May 21, 2018 @04:42AM
(#17116995)
Ok, fair enough! I misread your comment.
Personally I'm thinking that since he's the CEO of a company which monetizes on ads it could be that he wants to follow ad trends, see what's going on in the ad space, what other people are advertising etc.
He is the CEO of a technology company.
The necessary knowledge about the existence of content blockers as well as the technological literacy to set them up is probably a given.
He also probably has a high value attached to his attention, given that he is in quite a power position. This, I'd argue, would make a greater reflection of media habits more likely.
Additionally there might be the security/privacy aspect. Executives should really focus on security as their devices might be of greater value than your average grandmother's Scrabble tablet.