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A comment on GDPR will pop the adtech bubble. Parent comment

Re:GDPR will pop the adtech bubble by robryan on Sunday May 13, 2018 @07:14PM (#17061540)
As long as the algorithms are close to or better than this model why would they bother? One is all automated and the other is a lot of work dealing with individual websites (even if it is just a matter of manual targeting settings)
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Re:GDPR will pop the adtech bubble by tjoff on Monday May 14, 2018 @03:33AM (#17063545)
I'd say they are much much worse, but they are scalable and cheaper so that kind of makes up for it.

But the only one who cares is the middleman. They are the only ones that benefit from the scale.

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