> This is actually where the term “software engineer” dates from, it was partly a marketing / professionalization attempt.

Nitpick: no.

> [Dr.] Margaret Hamilton promoted the term "software engineering" during her work on the Apollo program. The term "engineering" was used to acknowledge that the work should be taken just as seriously as other contributions toward the advancement of technology. Hamilton details her use of the term:

>> When I first came up with the term, no one had heard of it before, at least in our world. It was an ongoing joke for a long time. They liked to kid me about my radical ideas. It was a memorable day when one of the most respected hardware gurus explained to everyone in a meeting that he agreed with me that the process of building software should also be considered an engineering discipline, just like with hardware. Not because of his acceptance of the new "term" per se, but because we had earned his and the acceptance of the others in the room as being in an engineering field in its own right.

https://en.wikipedia.org/wiki/Software_engineer#Origin_of_th...

Emphasis added.