Re:GDPR will pop the adtech bubble
by clatan on Sunday May 13, 2018 @03:32PM
(#17060551)
There's a lot more stuff to do with ML and make money than ad targeting
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Adtech is the highest paid application of ML.
Re:GDPR will pop the adtech bubble
by manigandham on Sunday May 13, 2018 @10:34PM
(#17062280)
Based on what exactly? ML is not that common in adtech companies, many just lie about some basic regression testing. Some even just put up a facade in front of grunts with excel.
Even the most sophisticated ad modeling pales in comparison to fintech and bioscience/pharma where the real money is.
Re:GDPR will pop the adtech bubble
by matte_black on Sunday May 13, 2018 @04:09PM
(#17060769)
Maybe that’s true, but if the ML ad targeting industry disappears, several of those currently employed ML workers have little to no reason to exist.
Re:GDPR will pop the adtech bubble
by cbcoutinho on Sunday May 13, 2018 @05:49PM
(#17061218)
Yikes! Why the hyperbole? I'm sure if someone is clever enough to learn and be productive with ML, they'll be able to pivot and be productive in another field and/or using other tools.
He's talking about the positions, not the people in them.
What did you have in mind?
To me, the best applications are going to be those by which the human and the ML'd AI will benefit each other by a greater degree than if each were on their own.
At my particular company in logistics, I can see many places where it can be applied- especially in the dispatching of deliveries and helping to set up a call with customer support.