News for hackers. Stuff that matters.
Re:Go's New Brand by bostik on Thursday April 26, 2018 @06:45PM (#16936639)
> The identity is so completely soulless, and the logo is the opposite of timeless

So true. When I look at the new logo, it reminds me of Adidas in the 1980s.

Re:Go's New Brand by mattwoodnyc on Friday April 27, 2018 @02:00PM (#16942822)
unrelated to this thread...

but Adidas had plenty of soul in the 80s. RunDMC wrote an anthem specifically about the brand [0], which completely changed the Hip Hop's relationship w/ commerce.

[0] — https://www.youtube.com/watch?v=virlWcB_G-E