A little over two years ago, I Googled the name of a local Dodge/RAM dealership (on my iPad, thus no ad blocker) so I could browse their selection online before I ventured over there. That afternoon, I bought a new truck (from that dealership).

For almost A YEAR afterwards, I would constantly see ads about RAM trucks and various dealerships in my area (including the one I Googled and bought the truck from) when browsing the web on my iPad. Not every ad, of course, but certainly often enough that I would notice it a couple times a week and just laugh and shake my head at the dealerships who were just throwing their ad dollars away.