Re:Uber enters dockless bike wars with Jump acquisition
by wpietri on Tuesday April 10, 2018 @09:47AM
(#16801291)
I've been using BikeShare and have friends with electric bikes, so again, I don't think I'm underestimating it as much as you expect.
But again, even if you are exactly right, it won't be too late for Uber. Either they'll be successful, and so have plenty of money, or they'll be troubled, and this business won't be nearly enough to save them. And in the meantime, it's at best a giant distraction, and at worst they smother it, as happens all the time with large-company acquisitions.
Compare with Apple. They were 3 years behind on smartwatches, 4 years behind on MP3 players, 6 on smartphones. It didn't matter, because they had skills, assets, and market power. It was better for them to wait and let others prove the market and then come in when the shape of consumer need and likely solution was clearer. I think the same would be true if Uber were a successful, stable company.
But again, even if you are exactly right, it won't be too late for Uber. Either they'll be successful, and so have plenty of money, or they'll be troubled, and this business won't be nearly enough to save them. And in the meantime, it's at best a giant distraction, and at worst they smother it, as happens all the time with large-company acquisitions.
Compare with Apple. They were 3 years behind on smartwatches, 4 years behind on MP3 players, 6 on smartphones. It didn't matter, because they had skills, assets, and market power. It was better for them to wait and let others prove the market and then come in when the shape of consumer need and likely solution was clearer. I think the same would be true if Uber were a successful, stable company.