Re:Friendica – A Decentralized Social Network
by beagle3 on Thursday April 05, 2018 @10:36AM
(#16765259)
PCI compliance requires, among other things, that a credit card not be used to correlate purchases through time - that’s the main reason loyalty clubs exist; that’s your tracking identifier.
Whether or not this Requirement is observed, audited or enforced I have no idea.
Then I swipe my credit card through their machine and give them the exact same credit card number to associate with every purchase I make.
I fully understand that they can track me. I am sending the message that I don't want to be tracked. I am also sending the message that I am willing to pass on their incentives to be tracked, but I am not willing to pass on the convenience of my credit card.
Then I make my credit card company send me a new card every year. So vendors get to track me through less than 50 purchases before I switch.
For businesses that track loyalty by customer name, I will give them the name of a neighbor or other acquaintance. It's astounding how often they are willing to give me back information about that person.