Re:Suspect in YouTube Shooting Angry That Her Videos Had Bee...
by jacquesm on Wednesday April 04, 2018 @12:09PM
(#16756080)
Yes, that's a very important part here. But that audience isn't 'yours', the content is yours, and if you drive any measurable new traffic to Youtube (which would be quite hard) then maybe you could lay a claim to that fraction of the audience. But on the whole Youtube functions as a cable network with a huge number of eyeballs on the other side and they (not you) control that network and they will protect the network at the expense of the individual content generators (as they should).
It's pretty easy to get sucked in to the illusion that Youtube needs the content generators more than vice-versa but Youtube is drowning in content, a lifetime worth of new content is uploaded every day so they have the freedom to pick-and-choose at their pleasure and if you want access to those eyeballs then you are playing their game.
And discoverability.
A whole generation of stand up comedians, music instrument players and other people have been able to reach people easily and then make careers on top of it all because one easily discovers content on YouTube.
YouTube to me is to get your content some mindshare in the crowds. How you build your career from there should be up-to you.