permission for one.
> The campaign called this effort targeted sharing. And in those final weeks of the campaign, the team blitzed the supporters who had signed up for the app with requests to share specific online content with specific friends simply by clicking a button. More than 600,000 supporters followed through with more than 5 million contacts, asking their friends to register to vote, give money, vote or look at a video designed to change their mind.
intent and deliberate action up front by the user of the facebook app for two not some shady psych profile that gets sold later and used behind the scenes to target them without any link to the campaign. that's absolutely a false equivalence.
Also, that number 189 million is absolutely likely to be way too high and is likely bullshit. Say I have 190 friends with a significant overlap with say 50 friends who all know each other and are likely also friends with each other. it simply doesn't follow that every single friend has 190 unique friends to get a graph of that size even though the average across all users might be 190 friends. have a few more of those for different groups (business, whatever) and you have a much lower number. coupled with the fact that you have no idea what the average number of friends the people that opt into that app have if you are just comparing it to the overall average number of friends for the entire set of facebook users you possibly have a lower number still.
Which were the same permissions that the users of the Kogan app gave. Remember that the issue here revolves around the fact that friends of the users of either app never gave permission for their data to be used. The only difference is that Obama did this to about 4X as many people.
Also, that number 189 million is absolutely likely to be way too high and is likely bullshit
According to their own campaign manager, they obtained the entire US social graph, and Facebook knew about it and allowed it to happen. The 190 million number may actually be low.
you're still wrong but at this point, with all the evidence showing just how different the situation is, i suspect you want to be for whatever reason.
For hiring this isn't as touchy a subject, but surely there's a qualitative difference in these two interactions. One is based in an above-biard interaction. The other in subterfuge and hidden motives.
I think you are the one missing the point.
> The OFA app determined who should share what with who by running all the extracted profile data (including that taken from opted-in users' oblivious, perhaps anti-Obama friends) through their psychographic models.
Yes, this was a political app, downloaded by people motivated to get obama to be the president. They shared that info willingly to the obama campaign. The obama campaign used that information to suggest "hey man, we need help in texas and you know someone that might be able to help us. Can you do us a solid and send them some of this info?" Nothing I have seen suggests that they did anything untoward with the information voluntarily and directly shared with the campaign. They used it to suggest people to share the message to. And they did any action with the direct permission of the people using the political app.
> It's identical, except, for "the good guys".
Not even a little bit. The Koger fellow used the data he harvested from those psych profiles and also got the friends information that the people taking those "tests" doubtfully wanted them to have. If I take a silly test that is a facebook app I would not expect them to datamine my friends to later sell that information off to a political campaigning firm to later use for a political campaign that they may not have wanted it to have. If trump had used an app that did the same as obama I would have had no issue with it. he didn't, and I do.
Those people who were opted-in by proxy, i.e. the friends you sold out, may not have wanted the Obama campaign or Cambridge Analytica to get that info, but they never had a choice!
Both apps (well, OFA for sure, CA allegedly) took data legitimately provided to them, used it to feed predictive models, and then actioned marketing around exploiting those learnings.
>We released this tool for the Obama Campaign in August 2012. Over the next 3 months, we had over a million supporters authorize our app, giving us potential access to over 200 million unique people in their social network. For each campaign activity (persuasion, volunteering, voter registration, get-out-the-vote), we ran predictive models on this friend network to determine who to target. We then constructed an “influence graph” that matched existing supporters with potential targets. For each supporter, we provided a customized list of key friends with whom to share different types of content. [0]
Literally the ONLY difference, other than the political leanings, is Koger's app was then "acquired" by CA, in breach of Facebook's TOS. Which again, is something that happened probably ALL THE TIME in the pre-2014 wild west of Facebook app mining.
[0] http://www.rayidghani.com/what-can-non-profits-learn-from-so...
bullshit. plain and simple. you are falsely making those two equivalent.
Do I have a right to be upset about this or not?
https://twitter.com/mbsimon/status/975231597183229953
"I ran the Obama 2008 data-driven microtargeting team. How dare you! We didn’t steal private Facebook profile data from voters under false pretenses. OFA voluntarily solicited opinions of hundreds of thousands of voters. We didn’t commit theft to do our groundbreaking work."
We can all argue about whether facebook should even allow apps the kind of data they do, but the crux of what CA did was to re-sell data they collected from Facebook, right? This is where the two aren't the same, as far as I'm aware, but like I said, I'm not super in the know.
No. An independent developer had an app many years ago, recorded data from that app, and then sold that data to CA years after the fact. That developer did in fact violate Facebook's developer platform policies by selling the data, but CA had nothing to do with the app or what was represented to the people using it when they installed it.
Why didn’t Hillary win? I’m sure she had access to similar tools?
I think someone needs to take a look at the Hillary campaign and contrast it to identify exactly how effective Facebook data is
How is that not exactly the same thing, just done on a much larger scale by Obama? I get it, this is mostly a lefty crowd here on HN. But I just can't stand hypocrisy on either side. The fact that hundreds of commenters in here want to defend one guy and castigate another for doing the exact same thing based solely on the political affiliation of each is disgusting to me.
So how is that a false equivalence?