Not really - rebel also has a slightly negative connotation.

How it sounds of depends if you are the empire, a Jedi or a sports fan.

In general I’ve seen ola fight tooth and nail against Uber by focusing on the vagaries and niches of the Indian market.

They took the fight to the a much stronger competitor. They couldn’t win on just funding advantages so kept carving out areas which Uber has not considered.

I’m betting Uber learnt a lot from that fight.

Let’s see how they fare in Australia. Wishing them Well.