Re:Blue Apron to Sell Meal Kits in Stores to Buttress Saggin...
by atonse on Thursday March 15, 2018 @01:45PM
(#16594962)
Let me offer an alternative (why my wife and I decided to try it).
We get tired of cooking the same homemade Indian food and the same dozen dishes. We only know how to cook about two dozen dishes total. If we want to try something different, the only option is restaurants, which can be pricey when you eat out often, and also often not terribly healthy.
Blue Apron and similar products allow us to try new dishes without having to think about what to try. They allow us to try different cuisines without having to research ingredients and buy the wrong amount.
Yes meal kits are more expensive than cooking at home. But for us, they gave us often the same amount of food "newness" as a restaurant, without spending as much. That was worth it.
We get tired of cooking the same homemade Indian food and the same dozen dishes. We only know how to cook about two dozen dishes total. If we want to try something different, the only option is restaurants, which can be pricey when you eat out often, and also often not terribly healthy.
Blue Apron and similar products allow us to try new dishes without having to think about what to try. They allow us to try different cuisines without having to research ingredients and buy the wrong amount.
Yes meal kits are more expensive than cooking at home. But for us, they gave us often the same amount of food "newness" as a restaurant, without spending as much. That was worth it.