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Re:Ask News.YC: Proposed experiment to test "The PG bias" by icey on Wednesday April 16, 2008 @10:44PM (#165933)
Find a psychologist, or even a psychology major with enough classes under their belt, and they can tell you that there is most certainly a bias towards upvoting those with a familiar name.

I don't recall the name of the principle, but doing some googling around about Robert Cialdini's work should get you all the information you need.

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