Targeting digital nomads because we are that ourselves, so we know what isn't working, and so can make a better product. We aren't innovating on the financing though. We have a Japanese giant as insurance partner, and it's underwritten at Lloyd's.

We are planning to target freelancers and entrepreneurs more generally, with our coming series of products. They will all be global though. This is just the first step.

The illustrations is made by Sean MacIsaac, our genius designer/frontend/illustrator who is on the founding team.