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Re:Dtube – A decentralized video platform using STEEM and IPFS by zaarn on Thursday March 01, 2018 @10:30AM (#16492719)
On IPFS popular content is cached, a website like youtube will most likely not have to pay hosting for any parts of it's website or popular videos if they were to run on IPFS.

Content that is not popular enough to remain in the IPFS caches will require filecoin or some other form of paid hosting to keep it around, thusly increased cost.

Re:Dtube – A decentralized video platform using STEEM and IPFS by prophesi on Thursday March 01, 2018 @12:39PM (#16494204)
Ah, that makes sense. Yeah, popular sites could probably get away with having no hosts, except for their older posts + user-generated content.