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A comment on Pricing low-touch SaaS. Parent comment

Re:Pricing low-touch SaaS by dangerboysteve on Tuesday February 27, 2018 @04:47PM (#16478271)
>they aren't really paying $500... they are paying $499.

I think most, if not all, business customers know the x99 pricing is a psychological gimmick and since it's well known is it really a gimmick any longer? When I see $499 I immediately think $500

[ Parent | on HN ]
Re:Pricing low-touch SaaS by jrs235 on Tuesday February 27, 2018 @08:25PM (#16479888)
Because it still works. Even if a person knows the psychology hacks behind things they are still susceptible to them. In fact, people that know about them falsely believe that since they are aware of them they don't work on them.
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Re:Pricing low-touch SaaS by icebraining on Wednesday February 28, 2018 @09:57AM (#16483362)
Has that been studied? I frankly find it hard to believe.
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Re:Pricing low-touch SaaS by giarc on Tuesday February 27, 2018 @04:53PM (#16478336)
My argument is that wouldn't that apply to $X.99 pricing as well? If everyone knows it, why do it? Why is it bad?
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