Re:How GDPR Will Change The Way You Develop
by PeterisP on Tuesday February 27, 2018 @02:01PM
(#16476695)
I'm not talking about ad agencies, but about the actual advertisers. Why would a company buy ad impressions if they're not selling to these users?
Almost every ad I see is from some company that is actually eager to sell stuff to me, so they're doing business in EU, and have to be compliant.
All advertisers who care about me won't be allowed to buy my data from US-based ad agencies, so even if such US-based agencies can gather the data, it's worthless, since noone would buy that.
Almost every ad I see is from some company that is actually eager to sell stuff to me, so they're doing business in EU, and have to be compliant.
All advertisers who care about me won't be allowed to buy my data from US-based ad agencies, so even if such US-based agencies can gather the data, it's worthless, since noone would buy that.