You and your team (NoRedInk, Evan, et.al.) could actually grow the number for amazing Elm devs out. I think part of the reason is that there's a very narrow avenue to traverse to even build production-level Elm apps. One of the sure fire discouraging factor for someone learning and wanting to embrace a language is when s/he is unable to see the same see the light of the day at the hands of real users/consumers.

P.S. I'd love to learn and apply Elm across. I've applied at NoRedInk but did not get any response.