Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by jdietrich on Wednesday February 14, 2018 @06:29PM
(#16380572)
High-end cycling kit is absurdly expensive. A pro-level jersey from Assos, Rapha or Giordana retails for well over $200. The market isn't huge, but the margins are tremendous.
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Re:Launch HN: SheerlyGenius (YC W18) – Indestructible Tights...
by samstave on Wednesday February 14, 2018 @07:10PM
(#16380832)
And it has the 'one-up value', very strong in its market demographic;
"Did you see Bill's new garment?"
"yeah thats bad-ass!"
"im getting one!"
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And you should have a service that allows people to upload their graphics to the garments they order....
Tee-Spring for cycling gear that is protective and they can choose from D30 padding options....