Re:Facebook lost around 2.8M U.S. users under 25 last year
by code_duck on Monday February 12, 2018 @05:45PM
(#16363084)
Based on my own experience and the fact that I hear similar complaints often, FB’s News Feed team is seriously out of touch with users and what we actually want to see on there. I can only assume that they’re chasing tiny abstract metrics of engagement, and focusing more on the experience for advertisers than users.
What I find funny is that probably according to FB your "engagement" increased with that change. Beforehand, you would check the feed, and then hit something that you already saw and then stop: you saw everything that there was to see. After the change instead, you found yourself seeing again and again the same content, and you would keep scrolling that feed hoping to see something new.
Instead of 5 minutes it takes you 10 (and you still are not sure you saw everything you wanted), you're spending double time on FB, big win ! Who cares if the "productivity" (as in total enjoyment / time spent) decreased , more time = more ads = more money.
Lather, rinse, repeat, until the garbage is so much that one stop using it and the "engagement" drops completely.