Re:How Google Chrome’s ad blocker works
by nukeop on Saturday February 03, 2018 @01:00PM
(#16298634)
The coalition of marketing giants. I'm sure they're only thinking of us and what's best for us when setting their "standards".
Re:How Google Chrome’s ad blocker works
by ams6110 on Saturday February 03, 2018 @02:26PM
(#16299087)
It's like the coalition of tobacco companies thinking about how to stop kids smoking.
Re:How Google Chrome’s ad blocker works
by fauigerzigerk on Saturday February 03, 2018 @03:23PM
(#16299416)
The point is that they are Google's major competitors.
Re:How Google Chrome’s ad blocker works
by aembleton on Saturday February 03, 2018 @05:05PM
(#16299955)
Totally agree. I need uBlock just to remove elements or more often entire sidebars from websites that insist on having animated gifs right next to text that I'm trying to read.
I really can't concentrate with animation going on in in the corner.
They are clearly prepared to counter any such allegation in two ways.
1) It's not Google alone setting the standard. The "coalition for better ads" also includes Facebook, Microsoft and many others: https://www.betterads.org/members/
2) The rules are few and reasonably simple: https://www.betterads.org/standards/
The combination of these two facts doesn't make it easy to pursue a strategy like the one you laid out. So I think this is sincere and can work to some degree.
BUT, the rules are insufficient! They don't ban animations. For me, anything that moves is a huge distraction especially next to or right in the middle of longer text.
Another extremely annoying thing is never ending layout changes. Pages keep jumping up and down because ads are being inserted and moved around all the time.
In other words, what this standard doesn't mandate is to keep the page still. That's why I like the reader mode in browsers that have one, such as Firefox and Safari.