The service certainly isn't new. But Scoop, Lyft, and Waze all have different monetization models. Waze is ad-funded, plus its traffic data provides value to Google Maps. Lyft takes a cut of the money paid to the drivers. Scoop is apparently getting funded by the employers and office parks where they are providing service. These are all different models, and the fact that Lyft shut down their carpool service indicates that it's not a good fit for their business model.

Did they shutdown Lyft Line or are you talking about something else?