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Re:Once seniors are too old to drive, our transportation sys... by EnderMB on Tuesday January 23, 2018 @04:49AM (#16212223)
Uber has a lot of negative press, but if there's one way for them to turn all of that around, it's to pander to the older generation and to provide senior citizens either heavily subsidised or a subscription-based system.

They won't do it because it'll hit their bottom line, but being the ride option of both the young AND the old would go a long way towards repairing their reputation.

Re:Once seniors are too old to drive, our transportation sys... by afarrell on Tuesday January 23, 2018 @04:56AM (#16212253)
More importantly, old people actually vote in local elections.
Re:Once seniors are too old to drive, our transportation sys... by EnderMB on Tuesday January 23, 2018 @06:51AM (#16212811)
Absolutely. They vote in numbers, they put money towards traditional media, and as such they have a lot of power.

Regardless of their "political" power, it'd just be a nice thing to do. Getting old sucks, and if Uber could do something as simple as making sure that an older person doesn't have to sacrifice their freedom then it's something a lot of people would get behind.