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Re:UX Copywriting in Product Design by gnud on Sunday January 21, 2018 @07:46AM (#16197866)
I was so vehement because the article reads like the goal is to get users to click the button. Not to help users reach their goal.

Maybe I misunderstood the article. That would be ironic, right? =)

Re:UX Copywriting in Product Design by goldenkey on Sunday January 21, 2018 @08:19AM (#16197934)
I didn't get that impression from the article at all. It seemed like the main point was having human friendly texts to smooth the interaction and translate the experience well.