Re:Google Memory Loss
by nine_k on Tuesday January 16, 2018 @12:39PM
(#16160082)
Let's not forget that Google is an ad company, operating a search engine for that purpose.
I bet long-tail queries, while capable of carrying very targeted ads with a high CTR, are just too rare and thus less profitable. Likely much more people have basically no clue and formulate queries approximately, and very few query precisely in improbable ways, so getting the majority to the results they "meant" gives better financial results.
To tell the truth, you still can enter the "verbatim mode" using a menu, and try to find that improbable cluster of words. It's an advanced feature now, requiring a bit of digging, but it's there.
I bet long-tail queries, while capable of carrying very targeted ads with a high CTR, are just too rare and thus less profitable. Likely much more people have basically no clue and formulate queries approximately, and very few query precisely in improbable ways, so getting the majority to the results they "meant" gives better financial results.
To tell the truth, you still can enter the "verbatim mode" using a menu, and try to find that improbable cluster of words. It's an advanced feature now, requiring a bit of digging, but it's there.